Privacy Policy
1) Information about the collection of personal data and contact details of the controller
1.1 We are pleased that you are visiting our website and thank you for your interest. Below we will inform you about how we handle your personal data when you use our website. Personal data is all data that can be used to identify you personally.
1.2 The controller responsible for data processing on this website within the meaning of the General Data Protection Regulation (GDPR) is Silver Centre GmbH, Chemnitzer Straße 11, 12621 Berlin, Germany, Tel.: +49 (0)30 60985356, Email: support@silvercentre.de. The controller responsible for the processing of personal data is the natural or legal person who alone or jointly with others decides on the purposes and means of processing personal data.
1.3 For security reasons and to protect the transmission of personal data and other confidential content (e.g. orders or inquiries to the person responsible), this website uses SSL or TLS encryption. You can recognize an encrypted connection by the character string "https://" and the lock symbol in your browser line.
2) Data collection when visiting our website
If you use our website for information purposes only, i.e. if you do not register or otherwise provide us with information, we only collect data that your browser transmits to our server (so-called "server log files"). When you visit our website, we collect the following data, which is technically necessary for us to display the website to you:
- Our visited website
- Date and time of access
- Amount of data sent in bytes
- Source/reference from which you came to the page
- browser used
- Operating system used
- IP address used (if applicable: in anonymized form)
The processing is carried out in accordance with Art. 6 Paragraph 1 Letter f of GDPR on the basis of our legitimate interest in improving the stability and functionality of our website. The data will not be passed on or used for any other purpose. However, we reserve the right to subsequently check the server log files if there are concrete indications of illegal use.
3) Cookies
In order to make visiting our website more attractive and to enable the use of certain functions, we use so-called cookies on various pages. These are small text files that are stored on your device. Some of the cookies we use are deleted after the end of the browser session, i.e. after you close your browser (so-called session cookies). Other cookies remain on your device and enable your browser to be recognized the next time you visit (so-called persistent cookies). If cookies are set, they collect and process certain user information such as browser and location data as well as IP address values to an individual extent. Persistent cookies are automatically deleted after a specified period of time, which can vary depending on the cookie. You can find out how long each cookie is stored for in the overview of the cookie settings in your web browser.
In some cases, cookies are used to simplify the ordering process by saving settings (e.g. remembering the contents of a virtual shopping cart for a later visit to the website). If personal data is also processed by individual cookies used by us, the processing takes place in accordance with Art. 6 Para. 1 lit. b GDPR either to execute the contract, in accordance with Art. 6 Para. 1 lit. a GDPR in the event of consent being given, or in accordance with Art. 6 Para. 1 lit. f GDPR to protect our legitimate interests in the best possible functionality of the website and a customer-friendly and effective design of the page visit.
Please note that you can set your browser so that you are informed about the setting of cookies and decide individually whether to accept them or to exclude the acceptance of cookies in certain cases or in general. Each browser differs in the way it manages cookie settings. This is described in the help menu of each browser, which explains how you can change your cookie settings. You can find these for the respective browsers under the following links:
Internet Explorer: https://support.microsoft.com
Firefox: https://support.mozilla.org
Chrome: https://support.google.com
Safari: https://support.apple.com
Opera: https://help.opera.com
Please note that if you do not accept cookies, the functionality of our website may be limited.
4) Contact
When you contact us (e.g. via contact form or email), personal data is collected. The data collected when you use a contact form can be seen from the respective contact form. This data is stored and used solely for the purpose of answering your request or for establishing contact and the associated technical administration. The legal basis for processing this data is our legitimate interest in answering your request in accordance with Art. 6 Paragraph 1 Letter f of GDPR. If your contact is aimed at concluding a contract, the additional legal basis for processing is Art. 6 Paragraph 1 Letter b of GDPR. Your data will be deleted after your request has been processed. This is the case if it can be inferred from the circumstances that the matter in question has been conclusively clarified and provided that there are no statutory retention periods to the contrary.
5) Data processing when opening a customer account and for contract processing
In accordance with Art. 6 Paragraph 1 Letter b of GDPR, personal data will continue to be collected and processed if you provide it to us to execute a contract or when opening a customer account. Which data is collected can be seen from the respective input forms. Your customer account can be deleted at any time and can be done by sending a message to the above-mentioned address of the person responsible. We store and use the data you provide to process the contract. After the contract has been fully processed or your customer account has been deleted, your data will be blocked with regard to tax and commercial retention periods and deleted after these periods have expired, unless you have expressly consented to further use of your data or we have reserved the right to further use of the data that is permitted by law.
6) Comment function
As part of the comment function on this website, in addition to your comment, information on the time the comment was created and the commentator name you chose will be saved and published on this website. Your IP address will also be logged and saved. This IP address is saved for security reasons and in the event that the person concerned violates the rights of third parties or posts illegal content through a comment. We need your email address in order to contact you if a third party objects to your published content as being illegal. The legal basis for storing your data is Art. 6 (1) (b) and (f) GDPR. We reserve the right to delete comments if third parties object to them as being illegal.
7) Data processing for order processing
7.1 To the extent necessary for the execution of the contract for delivery and payment purposes, the personal data collected by us will be passed on to the commissioned transport company and the commissioned credit institution in accordance with Art. 6 Paragraph 1 Letter b of GDPR.
If we owe you updates for goods with digital elements or for digital products on the basis of a corresponding contract, we will process the contact details you provided when ordering (name, address, email address) in order to inform you personally about upcoming updates within the legally stipulated period by suitable communication channels (e.g. by post or email) within the scope of our statutory information obligations in accordance with Art. 6 Paragraph 1 Letter c GDPR. Your contact details will be used strictly for the purpose of notifying you about updates owed by us and will only be processed by us for this purpose to the extent that this is necessary for the respective information.
To process your order, we also work with the following service provider(s), who support us in whole or in part in the implementation of concluded contracts. Certain personal data is transmitted to these service providers in accordance with the following information.
7.2 Transfer of personal data to shipping service providers
- Deutsche Post
If the goods are delivered by Deutsche Post (Deutsche Post AG, Charles-de-Gaulle-Straße 20, 53113 Bonn), we will pass on your e-mail address to Deutsche Post in accordance with Art. 6 Para. 1 lit. a GDPR prior to delivery of the goods for the purpose of coordinating a delivery date or to provide delivery notification, provided that you have given your express consent to this during the ordering process. Otherwise, we will only pass on the name of the recipient and the delivery address to Deutsche Post for the purpose of delivery in accordance with Art. 6 Para. 1 lit. b GDPR. The information will only be passed on if this is necessary for the delivery of the goods. In this case, prior coordination of the delivery date with Deutsche Post or delivery notification is not possible.
Consent can be revoked at any time with future effect to the person responsible named above or to Deutsche Post.
- DHL
If the goods are delivered by the transport service provider DHL (DHL Paket GmbH, Sträßchensweg 10, 53113 Bonn), we will pass on your e-mail address to DHL in accordance with Art. 6 Paragraph 1 Letter a of GDPR before the goods are delivered for the purpose of coordinating a delivery date or to notify you of the delivery, provided that you have given your express consent to this during the ordering process. Otherwise, we will only pass on the name of the recipient and the delivery address to DHL for the purpose of delivery in accordance with Art. 6 Paragraph 1 Letter b of GDPR. The information will only be passed on if this is necessary for the delivery of the goods. In this case, prior coordination of the delivery date with DHL or notification of delivery is not possible.
Consent can be revoked at any time with future effect to the person responsible named above or to the transport service provider DHL.
- DPD
If the goods are delivered by the transport service provider DPD (DPD Deutschland GmbH, Wailandtstraße 1, 63741 Aschaffenburg), we will pass on your email address and telephone number to DPD before the goods are delivered in accordance with Art. 6 Para. 1 lit. a GDPR for the purpose of coordinating a delivery date or for delivery notification, provided that you have given your express consent to this during the ordering process. Otherwise, we will only pass on the name of the recipient and the delivery address to DPD for the purpose of delivery in accordance with Art. 6 Para. 1 lit. b GDPR. The information will only be passed on if this is necessary for the delivery of the goods. In this case, prior coordination of the delivery date with DPD or delivery notification is not possible.
Consent can be revoked at any time with future effect to the person responsible named above or to the transport service provider DPD.
- FedEx
If the goods are delivered by the transport service provider FedEx (FedEx Express Germany GmbH, Langer Kornweg 34 k, 65451 Kelsterbach), we will pass on your e-mail address and telephone number to FedEx before the goods are delivered in accordance with Art. 6 Para. 1 lit. a GDPR for the purpose of coordinating a delivery date or to notify you of the delivery, provided that you have given your express consent to this during the ordering process. Otherwise, we will only pass on the name of the recipient and the delivery address to FedEx for the purpose of delivery in accordance with Art. 6 Para. 1 lit. b GDPR. The information will only be passed on if this is necessary for the delivery of the goods. In this case, prior coordination of the delivery date with FedEx or notification of delivery is not possible.
Consent can be revoked at any time with future effect to the person responsible named above or to the transport service provider FedEx.
- Austrian Post
If the goods are delivered by the transport service provider Austrian Post (Austrian Post Aktiengesellschaft, Rochusplatz 1, 1030 Vienna, Austria), we will pass on your e-mail address to Austrian Post before the goods are delivered in accordance with Art. 6 Para. 1 lit. a GDPR for the purpose of coordinating a delivery date or to notify you of the delivery, provided that you have given your express consent to this during the ordering process. Otherwise, we will only pass on the name of the recipient and the delivery address to Austrian Post for the purpose of delivery in accordance with Art. 6 Para. 1 lit. b GDPR. The information will only be passed on if this is necessary for the delivery of the goods. In this case, prior coordination of the delivery date with Austrian Post or the transmission of status information on the delivery of the shipment is not possible.
Consent can be revoked at any time with future effect to the person responsible named above or to the transport service provider Austrian Post.
- Post CH
If the goods are delivered by the transport service provider Post CH (Swiss PostAG, Switzerland, Wankdorfallee 4, 3030 Bern), we will pass on your email address to Post CH before the goods are delivered for the purpose of coordinating a delivery date or to notify you of the delivery, provided that you have given your express consent to this during the ordering process. Otherwise, we will only pass on the name of the recipient and the delivery address to Post CH for the purpose of delivery. The information will only be passed on if this is necessary for the delivery of the goods. In this case, it is not possible to coordinate the delivery date with Post CH in advance or to transmit status information on the delivery of the shipment.
Consent can be revoked at any time with future effect to the person responsible named above or to the transport service provider Post CH.
- Schenker
If the goods are delivered by the transport service provider Schenker (Schenker Deutschland AG, Lyoner Straße 15, 60528 Frankfurt am Main), we will pass on your e-mail address to Schenker in accordance with Art. 6 Para. 1 lit. a GDPR before the goods are delivered for the purpose of coordinating a delivery date or to notify you of the delivery, provided that you have given your express consent to this during the ordering process. Otherwise, we will only pass on the name of the recipient and the delivery address to Schenker for the purpose of delivery in accordance with Art. 6 Para. 1 lit. b GDPR. The information will only be passed on if this is necessary for the delivery of the goods. In this case, prior coordination of the delivery date with Schenker or the delivery notification is not possible. Consent can be revoked at any time with future effect to the person responsible named above or to Schenker.
- TNT
If the goods are delivered by the transport service provider TNT (TNT Express GmbH, Haberstraße 2, 53842 Troisdorf), we will pass on your e-mail address to TNT before the goods are delivered in accordance with Art. 6 Para. 1 lit. a GDPR for the purpose of coordinating a delivery date or to announce the delivery, provided that you have given your express consent to this during the ordering process. Otherwise, we will only pass on the name of the recipient and the delivery address to TNT for the purpose of delivery in accordance with Art. 6 Para. 1 lit. b GDPR. The information will only be passed on if this is necessary for the delivery of the goods. In this case, prior coordination of the delivery date with TNT or the transmission of status information on the delivery of the shipment is not possible.
Consent can be revoked at any time with future effect to the person responsible named above or to the transport service provider TNT.
- UPS
If the goods are delivered by the transport service provider UPS (United Parcel Service Deutschland Inc. & Co. OHG, Görlitzer Straße 1, 41460 Neuss), we will pass on your e-mail address to UPS before delivery of the goods in accordance with Art. 6 Para. 1 lit. a GDPR for the purpose of coordinating a delivery date or to notify you of the delivery, provided that you have given your express consent to this during the ordering process. Otherwise, we will only pass on the name of the recipient and the delivery address to UPS for the purpose of delivery in accordance with Art. 6 Para. 1 lit. b GDPR. The information will only be passed on if this is necessary for the delivery of the goods. In this case, prior coordination of the delivery date with UPS or the transmission of status information on the shipment delivery is not possible.
The consent can be revoked at any time with future effect to the person responsible named above or to the transport service provider UPS.
7.3 Use of payment service providers (payment services)
- Klarna
If you select a Klarna payment service, payment will be processed via Klarna Bank AB (publ), https://klarna.com
https://cdn.klarna.com
The credit report may contain probability values (so-called score values). Insofar as score values are included in the result of the credit report, they are based on a scientifically recognized mathematical-statistical procedure. The calculation of the score values includes, among other things, but not exclusively, address data. Klarna uses the information received about the statistical probability of a payment default to make a balanced decision about the establishment, implementation or termination of the contractual relationship.
You can revoke your consent at any time by sending a message to the person responsible for data processing or to Klarna. However, Klarna may still be entitled to process your personal data if this is necessary for the contractual payment processing.
Your personal data will be treated in accordance with the applicable data protection regulations and in accordance with the information in Klarna's data protection regulations for data subjects based in Germany https://cdn.klarna.com
or for data subjects based in Austria https://cdn.klarna.com
.
- Paypal
When paying via PayPal, credit card via PayPal, direct debit via PayPal or - if offered - "purchase on account" or "installment payment" via PayPal, we pass your payment data on to PayPal (Europe) Sarl et Cie, SCA, 22-24 Boulevard Royal, L-2449 Luxembourg (hereinafter "PayPal") as part of the payment processing. The data is passed on in accordance with Art. 6 Paragraph 1 Letter b GDPR and only to the extent that this is necessary for the payment processing.
PayPal reserves the right to carry out a credit check for the payment methods credit card via PayPal, direct debit via PayPal or - if offered - "purchase on account" or "installment payment" via PayPal. For this purpose, your payment data may be passed on to credit agencies in accordance with Art. 6 Paragraph 1 Letter f GDPR on the basis of PayPal's legitimate interest in determining your ability to pay. PayPal uses the result of the credit check in relation to the statistical probability of default for the purpose of deciding on the provision of the respective payment method. The credit report may contain probability values (so-called score values). If score values are included in the result of the credit report, they are based on a scientifically recognized mathematical-statistical procedure. The calculation of the score values includes, among other things, but not exclusively, address data. For further information on data protection, including on the credit agencies used, please refer to PayPal's privacy policy: https://www.paypal.com
You can object to this processing of your data at any time by sending a message to PayPal. However, PayPal may still be entitled to process your personal data if this is necessary for the contractual payment processing.
- Saferpay/PayUnity
When paying via Saferpay/PayUnity, the information you provided during the ordering process, together with information about your order, will be passed on to SIX Payment Services (Germany) GmbH, Langenhorner Chaussee 92-94, 22415 Hamburg (hereinafter "SIX") for the purpose of payment processing in accordance with Art. 6 Paragraph 1 Letter b of GDPR. Your data will be passed on exclusively for the purpose of payment processing with the payment service provider SIX and only to the extent that it is necessary for this purpose. You can find further information on data protection on the SIX website at www.six-payment-services.com.
8) Use of rating and seal of approval graphics
Trusted Shops Trustbadge
The Trusted Shops Trustbadge is integrated into this website to display our Trusted Shops seal of approval and to offer Trusted Shops membership to buyers after an order.
This serves to safeguard our legitimate interests in the optimal marketing of our offer, which prevail within the framework of a balancing of interests, Art. 6 Para. 1 lit. f GDPR. The Trustbadge and the services advertised with it are an offer from Trusted Shops GmbH, Subbelrather Str. 15C, 50823 Cologne.
When you access the Trustbadge, the web server automatically saves a so-called server log file, which contains, for example, your IP address, the date and time of access, the amount of data transferred and the requesting provider (access data) and documents the access. This access data is not evaluated and is automatically overwritten no later than seven days after the end of your visit to the site.
Further personal data will only be transferred to Trusted Shops if you decide to use Trusted Shops products after completing an order or if you have already registered to use them. In this case, the contractual agreement concluded between you and Trusted Shops applies.
9) Online Marketing
use of affiliate programs
- AWIN Performance Advertising Network
We participate in the performance advertising network of AWIN AG, Eichhornstrasse 3, 10785 Berlin (hereinafter "AWIN"). As part of its tracking services, AWIN stores cookies on the end devices of users who visit or use websites or other online services of its customers (e.g. registering a newsletter subscription or placing an online order) to document transactions (e.g. sales leads). These cookies serve the sole purpose of correctly allocating the success of an advertising medium and the corresponding billing within its network.
A cookie only stores information about when a specific advertising medium was clicked on from a device. AWIN tracking cookies store an individual, but not attributable to the individual user, sequence of numbers that documents the partner program of an advertiser, the publisher, and the time of the user's action (click or view). AWIN also collects information about the device from which a transaction is carried out, e.g. the operating system and the browser used to access it. If the information also contains personal data, the processing described is carried out on the basis of our legitimate financial interest in processing commission payments with AWIN in accordance with Art. 6 Paragraph 1 Letter f of GDPR.
If you do not want cookies to be stored in your browser, you can do so by setting your browser accordingly. You can deactivate the storage of cookies in your respective browser under Tools/Internet Options, restrict them to certain websites or set your browser so that it notifies you as soon as a cookie is sent. Please note, however, that in this case you must expect a limited display of the online offers and limited user guidance. You can also delete cookies at any time. In this case, the information stored in them will be removed from your device.
Further information on data use by AWIN can be found in the company's data protection declaration: https://www.awin.com
Where legally required, we have obtained your consent to the processing of your data as described above in accordance with Art. 6 Paragraph 1 Letter a of GDPR. You can revoke your consent at any time with effect for the future. To exercise your right of withdrawal, please follow the objection procedure described above.
10) Web analysis services
10.1 Google (Universal) Analytics
This website uses Google (Universal) Analytics, a web analysis service provided by Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland ("Google"). Google (Universal) Analytics uses so-called "cookies", which are text files placed on your device, to help the website analyze how users use the site. The information generated by the cookie about your use of the website (including your shortened IP address) is usually transferred to a Google server and saved there; this may also involve transmission to Google LLC servers in the USA.
This website uses Google (Universal) Analytics exclusively with the extension "_anonymizeIp()", which anonymizes the IP address by shortening it and prevents it from being directly linked to a person. This extension means that Google will shorten your IP address beforehand within member states of the European Union or other contracting states to the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be transmitted to a Google LLC server in the USA and shortened there. Google will use this information on our behalf to evaluate your use of the website, to compile reports on website activity and to provide us with other services relating to website activity and Internet usage. The IP address transmitted by your browser as part of Google (Universal) Analytics will not be merged with other Google data.
Google Analytics uses a special function called “demographic features” to compile statistics with information about the age, gender and interests of website visitors based on an evaluation of interest-based advertising and with the use of third-party information. This allows the definition and differentiation of website user groups for the purpose of targeting marketing measures that are optimized for specific groups. However, data records collected using “demographic features” cannot be assigned to a specific person.
Details on the processing initiated by Google Analytics and how Google handles data from websites can be found here: https://policies.google.com/technologies/partner-sites All processing described above, in particular the setting of Google
will not be used during your visit to the website.
You can revoke your consent at any time with effect for the future. To exercise your revocation, please deactivate this service in the "Cookie Consent Tool" provided on the website. We have concluded a data processing agreement with Google for the use of Google Analytics, which obliges Google to protect the data of our website visitors and not to pass it on to third parties.
For the transmission of data from the EU to the USA, Google relies on so-called standard data protection clauses of the European Commission, which are intended to ensure compliance with the European data protection level in the USA.
Further information on Google (Universal) Analytics can be found here: https://policies.google.com
10.2 Hotjar (hotjar Ltd.)
This website uses the web analysis service Hotjar from Hotjar Ltd. Hotjar Ltd. is a European company based in Malta (Hotjar Ltd, Level 2, St Julians Business Centre, 3, Elia Zammit Street, St Julians STJ 1000, Malta, Europe Tel.: +1 (855) 464-6788).
This tool can be used to track movements on the websites on which Hotjar is used (so-called heat maps). For example, it is possible to see how far users scroll and which buttons users click and how often. The tool also makes it possible to obtain feedback directly from website users. In this way, we obtain valuable information to make our websites even faster and more customer-friendly. The above analysis is based on our legitimate interests in optimization and marketing purposes and the interest-based design of our website in accordance with Art. 6 Para. 1 lit. f GDPR. When using this tool, we pay particular attention to the protection of your personal data. This means we can only track which buttons you click and how far you scroll. Areas of the websites where personal data from you or third parties is displayed are automatically hidden by Hotjar and are therefore never traceable.
Hotjar offers every user the option of using a “Do Not Track header” to prevent the use of the Hotjar tool so that no data about visits to the respective website is recorded. This is a setting that all common browsers in their current version support. To do this, your browser sends a request to Hotjar with the instruction to deactivate tracking of the respective user. If you use our website with different browsers/computers, you must set up the “Do Not Track header” separately for each of these browsers/computers.
Detailed instructions with information about your browser can be found at: https://www.hotjar.com
Further information about Hotjar Ltd. and the Hotjar tool can be found at: https://www.hotjar.com
The privacy policy of Hotjar Ltd. can be found at: https://www.hotjar.com
To the extent legally required, we have obtained your consent in accordance with Art. 6 (1) (a) GDPR for the processing of your data as described above. You can revoke your consent at any time with effect for the future. To exercise your revocation, please follow the option for making an objection described above.
11) Retargeting/ Remarketing/ Recommendation Advertising
Microsoft Advertising
This website uses the conversion tracking technology “Microsoft Advertising” from Microsoft (Microsoft Corporation, One Microsoft Way, Redmond, WA 98052-6399, USA). Microsoft will place a cookie on your computer if you have accessed our website via a Microsoft advertising ad. Cookies are small text files that are stored on your device. These cookies expire after 180 days and are not used for personal identification. If the user visits certain pages of this website and the cookie has not yet expired, Microsoft and we can recognize that the user clicked on the ad and was redirected to this page (conversion page).
The information collected using the conversion cookie is used to create conversion statistics, i.e. to record how many users reach a conversion page after clicking on an ad. This tells us the total number of users who clicked on our ad and were redirected to a page with a conversion tracking tag. However, we do not receive any information that can be used to personally identify users.
All processing described above, in particular the setting of cookies for reading information on the device used, will only be carried out if you have given us your express consent in accordance with Art. 6 Paragraph 1 Letter a of GDPR. Without this consent, Microsoft Advertising will not be used during your visit to the website.
You can revoke your consent at any time with effect for the future. To exercise your revocation, please deactivate this service in the "Cookie Consent Tool" provided on the website.
You can find further information about Microsoft's data protection provisions at the following internet address: https://privacy.microsoft.com
Google Ads Remarketing
Our website uses the functions of Google Ads Remarketing, with which we advertise this website in Google search results and on third-party websites. The provider is Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland (“Google”). For this purpose, Google sets a cookie in the browser of your device, which automatically enables interest-based advertising using a pseudonymous cookie ID and based on the pages you visit. The processing is based on our legitimate interest in the optimal marketing of our website in accordance with Art. 6 Paragraph 1 Letter f of GDPR.
Any further data processing will only take place if you have consented to Google linking your internet and app browsing history to your Google account and using information from your Google account to personalize ads that you view on the web. If you are logged in to Google while visiting our website, Google will use your data together with Google Analytics data to create and define target group lists for cross-device remarketing. To do this, Google will temporarily link your personal data with Google Analytics data to create target groups. When using Google Ads Remarketing, personal data may also be transferred to Google LLC servers in the USA. Details on the processing initiated by Google Ads Remarketing and how
Google handles data from websites can be found here: https://policies.google.com/technologies/partner-sites You can permanently object to the setting of cookies by Google
Remarketing by downloading and installing the browser plug-in from Google available under the following link :
https://support.google.com/ads/answer/7395996 ? You can view further information and the data protection
and Google here:
https://www.google.com/policies/technologies/ads/ To the extent legally required, we have obtained your consent in accordance with Art . 6 Paragraph 1 Letter a
GDPR for the processing of your data as described above. You can revoke your consent at any time with effect for the future. To exercise your revocation, deactivate this service in the "Cookie Consent Tool" provided on the website or, alternatively, follow the option for objecting described above.
12) Tools and Others
12.1 Google Customer Reviews (formerly Google Certified Retailer Program)
We work with Google as part of the “Google Customer Reviews” program. The provider is Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland (“Google”). This program gives us the opportunity to obtain customer reviews from users of our website. After making a purchase on our website, you will be asked whether you would like to take part in an email survey from Google. If you give your consent in accordance with Art. 6 Paragraph 1 Letter a of GDPR, we will transmit your email address to Google. You will receive an email from Google Customer Reviews asking you to rate the purchasing experience on our website. The rating you submit will then be summarized with our other ratings and displayed in our Google Customer Reviews logo and in our Merchant Center dashboard. Your rating will also be used for Google Seller Ratings. Using Google Customer Reviews may also result in personal data being transferred to Google LLC servers in the USA.
You can revoke your consent at any time by sending a message to the data controller or to Google.
Further information on Google's data protection in connection with the Google Customer Reviews program can be found at the following link: https://support.google.com
For more information about Google Seller Ratings privacy , please visit this link: https://support.google.com/google-ads/answer/2375474
12.2 - Doofinder
In order to make visiting our website more attractive and to present you with better search results more quickly, we use the doofinder search function. This serves to protect our legitimate interest in an optimized presentation of our offer in accordance with Art. 6 Paragraph 1 Letter f of GDPR, which takes precedence within the framework of a balancing of interests. The operator of the pages is DooFinder SL, Madrid 28037, Rufino González 23 bis, 1º 1, Spain. In order to use the doofinder search function, the browser you use must connect to the doofinder servers. This allows doofinder to know that our website has been accessed via your IP address.
You can find more information about the Doofinder search at https://www.doofinder.com
13) Rights of the data subject
13.1 The applicable data protection law grants you the following data subject rights (rights to information and intervention) vis-à-vis the controller with regard to the processing of your personal data, whereby reference is made to the legal basis stated for the respective conditions for exercising them:
- Right to information pursuant to Art. 15 GDPR;
- Right to rectification pursuant to Art. 16 GDPR;
- Right to erasure pursuant to Art. 17 GDPR;
- Right to restriction of processing pursuant to Art. 18 GDPR;
- Right to information pursuant to Art. 19 GDPR;
- Right to data portability according to Art. 20 GDPR;
- Right to revoke consent granted in accordance with Art. 7 Para. 3 GDPR;
- Right to complain according to Art. 77 GDPR.
13.2 RIGHT OF OBJECTION
IF WE PROCESS YOUR PERSONAL DATA BASED ON OUR OVERRIDING LEGITIMATE INTEREST AS PART OF A BALANCE OF INTERESTS, YOU HAVE THE RIGHT TO OBJECT TO THIS PROCESSING AT ANY TIME FOR REASONS ARISING FROM YOUR PARTICULAR SITUATION, WITH EFFECT FOR THE FUTURE. IF YOU
EXERCISE YOUR RIGHT TO OBJECT, WE WILL STOP PROCESSING THE DATA IN QUESTION. HOWEVER, WE RESERVE THE RIGHT TO FURTHER PROCESSING IF WE CAN PROVE COMPELLING LEGITIMATE GROUNDS FOR THE PROCESSING WHICH OVERRIDE YOUR INTERESTS, FUNDAMENTAL RIGHTS AND FREEDOMS, OR IF THE PROCESSING SERVES TO ASSERT, EXERCISE OR DEFEND LEGAL CLAIMS.
IF WE PROCESS YOUR PERSONAL DATA FOR THE PURPOSE OF DIRECT MARKETING, YOU HAVE THE RIGHT TO OBJECT AT ANY TIME TO THE PROCESSING OF PERSONAL DATA CONCERNING YOU FOR THE PURPOSE OF SUCH ADVERTISING. YOU CAN EXERCISE YOUR OBJECTION AS DESCRIBED ABOVE.
IF YOU EXERCISE YOUR RIGHT TO OBJECT, WE WILL STOP PROCESSING THE DATA CONCERNED FOR DIRECT MARKETING PURPOSES.
14) Duration of storage of personal data
The duration for which personal data is stored is determined based on the respective legal basis, the purpose of processing and – if applicable – also on the respective statutory retention period (e.g. retention periods under commercial and tax law).
When personal data is processed on the basis of an explicit consent in accordance with Art. 6 (1) (a) GDPR, these data will be stored until the data subject revokes his or her consent.
If there are statutory retention periods for data that are processed within the framework of legal or quasi-legal obligations on the basis of Art. 6 (1) (b) GDPR, these data will be routinely deleted after expiry of the retention periods, provided that they are no longer required to fulfill or initiate a contract and/or we no longer have a legitimate interest in continuing to store them.
When processing personal data on the basis of Art. 6 (1) (f) GDPR, these data will be stored until the data subject exercises his or her right of objection in accordance with Art. 21 (1) GDPR, unless we can demonstrate compelling legitimate grounds for the processing which outweigh the interests, rights and freedoms of the data subject, or the processing serves to assert, exercise or defend legal claims.
When processing personal data for the purpose of direct marketing on the basis of Art. 6 (1) (f) GDPR, these data will be stored until the data subject exercises his or her right of objection in accordance with Art. 21 (2) GDPR.
Unless otherwise stated in the other information in this declaration on specific processing situations, stored personal data will be deleted when they are no longer necessary for the purposes for which they were collected or otherwise processed.
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